Most people think that successful businesses start with an idea. They don’t. Successful businesses start with a person. More specifically, they begin when a person recognizes his or her unique talents and sets out to improve the lives of others.
If this seems obvious, think about the number of people who never start a business because they “can’t think of an idea” or “don’t know where to start.” Many of these people could become successful freelancers, small business owners or entrepreneurs, if they examined themselves before looking for ideas.
Most boomer women have a strong work ethic and derive a great sense of identity from their work. After all, many of us started working when we were 15 and have worked for 45 years, so when work ends, there is often a huge void in our lives. This leaves many of us looking for ways to avoid loneliness in retirement.
Do you have a passion for fashion? The more you follow the latest trends, the more mistakes you’ll make with regards to fashion for women over 60. Instead of focusing on timeless fashion principles, your attention is fixed on short-term fads that don’t play to your strengths as a beautiful and confident older woman.
What if I told you that there was a simple way to boost your energy, generate business ideas faster, keep your brain healthy, increase your confidence and reduce your stress? Would you be interested? No, I’m not talking about a new $1000 motivation course or nutritional supplement. I’m talking about exercise.
Of course, it’s no secret that exercise can have a positive impact on your productivity at any age, so, why talk about it here? Because, while younger entrepreneurs may experience “significant” benefits from exercise, older entrepreneurs describe the effects of regular exercise as “life-changing” and “profound.”
Be honest. How many times have you purchased something just because you “loved the color”? Other than fit, one of the first things that we look at when choosing a new item of clothing is the color. Unfortunately, as we age, our skin changes and many of the colors that looked great on us when we were younger no longer make us sparkle.
Myths are stories that create stereotypes. They are only true if we allow them to affect the way we live. This is true of the many myths about aging. If you believe what you see on TV, older people are forgetful, afraid of change, isolated, technophobic and weak. The problem is that these are not harmless perceptions. They may actually cause older women to live up to the expectations that society sets for them.
If you’re looking for unusual retirement gift ideas for women, we have you covered! Of course, the classic idea of a retirement gift is the “gold watch,” given by companies to retiring employees after decades of faithful service. But today, with more women over 60 reaching the end of their full-time careers, what are some more appropriate and thoughtful retirement gifts for women?
Does the way we think about words like “retirement” and “bingo” change our behavior? Could aging stereotypes even have an impact on how many of us decide to start a business after 50?
According to a 1996 study by John Bargh, and published in the Journal of Personality and Social Psychology, there is reason to believe that they do. As a result, it is more important than ever for us to redefine retirement and provide positive examples for each other of what we can accomplish in our 50s, 60s and beyond.
When I started Sixty and Me, I had a vision. I wanted to help women over 60 to live independent, healthy and happy lives. After spending most of my life in corporate communications, I was confident that I could find the words to inspire my audience. But, as I looked at what it would take to really get the business off the ground, I saw some big gaps.
I am a lifelong learner and avid reader. For the past 50 years I have tried to stay on top of new titles, waiting patiently for the latest books from my favorite authors. Having worked in bookstores for 10 years of my life, I have a deep respect for physical books.
There is something so substantial about the weight and texture of a “real” book. Turning the pages with deliberate reflection and intention has its own magical feeling. So, I was pretty skeptical when I first tried audio books. Boy, was I wrong!