Since starting Sixty and Me, I have come to expect the unexpected and embrace the diversity and eclectic style of women over sixty. Sometimes when I look at a woman my age I forget that behind that conservative dress and sensible shoes lurks the heart and soul of bohemian.

We are individuals who grew up in the 60’s where individualism and self-expression were a passion and way of life. At every age and stage of life, our generation has been known for not being afraid to express ourselves.

For goodness’ sake, just this week we saw Helen Mirren teaching us how to twerk.

 
 

This “Beatnik” eccentricity of so many women our age was highlighted for me a few weeks ago when I organized a “meet-up” in my town for women over 50. As we shared our stories, two women revealed that they had just recently gotten tattoos.

I was a little surprised – because when Baby Boomers were growing up, having a tattoo was not nearly as widespread or widely accepted as it is today. In fact, many people our age might have had parents who explicitly warned us NOT to get tattoos. But, a recent Pew study confirms that, today, roughly 15 percent of American Baby Boomers have tattoos and body art.

What could be driving this sudden increase in tattoos for older women, and why is this tattoo trend noteworthy for the Sixty and Me community?

Tattoos for Older Women Are Gaining in Popularity

One topic that we discuss a lot in the community is our desire to define self-expression for ourselves and reject stereotypes about aging. Who’s to say that women our age are “too old” to have a tattoo?

The last thing you expect to see on your grandmother’s arm is a tattoo of a Celtic cross or Buddhist lotus. But, for many women, getting a tattoo is a way to declare, if only to themselves, what they stand for and who they really are.

Even if you are not such an extrovert who likes to share your tattoos with the entire world, a small butterfly or flower tattoo is something that can be hidden under a sweater, but you know it’s there.

Why Are More of Us Trying Tattoos?

A tattoo can be your secret, representing your secret persona. Or a tattoo can make a personal statement to the world about your values, your independence and beliefs. Getting a tattoo gives you freedom to express yourself as a unique free spirit. Body art expresses the rebel in us and is part of how we show that we are interesting and passionate women!

Tattoos have moved past many of their negative associations and are widely accepted today. But it seems to me that, even though tattoos are more “mainstream” than they used to be, the act of getting tattoos and body art is still about connecting with a cultural “tribe” or expressing a sense of intention or purpose.

Your tattoo might make a connection to a special person, a spiritual tradition or archetype. Or, it may reflect your personal life philosophy. Your tattoo might remind you of a loved one who has died, or a place you have visited, or a culture you revere.

At the end of the day, perhaps expressing a sense of purpose and feeling connection to a tribe is what getting a tattoo is all about. Perhaps this is why they are so popular with Boomer women!

Today, Boomers wear their tattoos proudly. And, I think that for older women in particular, getting a tattoo is just another expression of their newfound independence and self-awareness. Women over 60 have been around long enough not to worry about what other people think about them, and now we have the freedom to more fully express our creativity and passions in life.

So from now on, be aware that the seemingly “conservative-looking” grey haired lady next to you in the café might just have a butterfly tattoo on her shoulder – or somewhere else! There is nothing wrong with tattoos on older women; they can be another way to show our sense of adventure, curiosity, creativity and our desire to make an impression on the world.

What do you think about tattoos for older women? Do you have a tattoo? If so, what is the design? What does it mean to you? Have you ever thought of getting a tattoo or body art? Please join the conversation.

BONUS

Watch my interview with Carol Orsborn on the topic of breaking aging stereotypes.

Let's Have a Conversation!