There are tons of different mascara products out there. So which one should we choose as we get a little older? Join us in a discussion with celebrity makeup artist, Ariane Poole, who is here today to give us some insights. If you want the latest information on volume mascaras, today’s show is for you!

 

Margaret Manning:

My guest today is Arianne Poole who is a celebrity makeup artist. She has been working with Sixty and Me for several years now. It’s great to have you here, Arianne.

Ariane Poole:

As always, it’s great to be here.

Margaret:

Every time I mention to the community that I will be interviewing you, I get lots of questions. Most people ask about eye makeup. We’ve talked about eyeliners and eyeshadows, but we haven’t covered mascaras.

Before I forget, I wanted to mention that one of the women in our community shared that you did her makeup.

Ariane:

Yes! That was Ann in Australia! I was doing a series of talks there, and a lady came up to me on one of them. She said she was a part of the Sixty and Me community. Her name was Ann, and she was amazing. It was so great to do her makeup. I loved it!

Margaret:

She was thrilled. Thank you for doing that. It’s great for the community to have you among us. It’s been three years now, and we’ve been through a lot together. You’ve just launched your own product line now, and you’ve got all kinds of amazing products. We try and do our best to share with people the things they can do to make themselves feel and look great.

Back to eyes. Today our focus moves away from eyeliners and eyeshadows. A lot of people want to know more about mascaras so let’s talk about them. I went to buy a mascara the other day, and I was totally overwhelmed. Even within one brand there are at least 10 or 12 types of mascara. Help us choose, Ariane.

Ariane:

It is very overwhelming; I won’t deny that. Even within one brand there are volumizing, lengthening, separating and curling mascaras. Then there are combinations of everything else. There’s one brand I know that’s got a primer, something you put on to fatten up the lashes and then the mascara. That’s three steps, which to me is a little bit too much.

What you’re looking for as we get older are fatter, fuller lashes. We don’t necessarily want the length because long lashes can make us look spidery. When you go shopping for a mascara, what you want to look for is the word volumizing.

The other thing I would say is, make sure to either choose a black, a blue black or something equally dark, even if your hair is blond or graying. Brown ones tend to make us look tired, which is not the effect we want.

My favorite volumizing mascara is the Sumptuous Extreme by Esteé Lauder. It’s been around for a long time. Every time I’m doing a breast cancer care fashion show I say, “Please make sure you bring lots of that.” And they go, “Arianne, we do other mascaras,” but I am just, “Yes, but this one is just fabulous!”

Margaret:

You have favorites.

Ariane:

Yes, it’s my favorite.

Margaret:

But yours is nice too. You have a great volumizing mascara.

Ariane:

I have a really wonderful volumizing waterproof mascara. I wear it on myself every single day. I am a big fan of that product.

Margaret:

Yeah, I like it too. So, volumizing, dark color—black or blue. I’ve seen purple too, which might be kind of fun.

Ariane:

Dark purple is really nice because it has all of those things with a bluey undertone. The bluey undertone makes that whites of our eyes look whiter.

Margaret:

What are the application techniques that you would use for mascara?

Ariane:

Application techniques are really simple. First, you need to make sure your lashes are clean. Some people put on an eye cream, or they use some kind of oily cleanser in the morning or a facial oil. If that gets onto your eyelashes, even a waterproof mascara is not going to go the distance. You want to make sure that your eyelashes are oil free.

Margaret:

I’m so glad that you said that because I use facial oil on my skin. I used to spread it all over my face, including my eyes, and that’s not a good thing.

Ariane:

No, it’s not.

Margaret:

The reason why I asked about application technique was because someone told me that they would pull their eye lid out and then put on the mascara. They would look down like you always say to do, but pull the lid outwards. Is that a good technique?

Ariane:

You can do it that way, but I don’t really like the idea of pulling on the eyes too much. When I’m doing my mascara, I start in the center and then I move toward the outer corners. This application technique gives our eyes a lift up, which is what we all want.

I’m a big fan of the heated eyelash curlers, so I would then curl my eyelashes after I’m finished with the mascara. It is a good idea to do the outer corners, especially if you’ve got eyes that turn down slightly. What you’re trying to accomplish with the mascara and curler is lift up that area at the outer corner.

Margaret:

Yeah. The point of your demonstration is showing that you’ve got to lift up the lashes at the end, but not like a cat’s eye.

Ariane:

No, not like a cat’s eye. It needs to go up naturally. Gravity always pulls our eyes down, that’s just the nature of it. Just make sure to lift up the outer edges. With the bottom lashes, I tend to lightly touch them, rather than putting on loads of mascara.

Margaret:

Yeah, very lightly.

Ariane:

This way you don’t get that spidery nest kind of look and the mascara doesn’t touch your face.

Margaret:

And you use the same volumizing mascara on the bottom as well?

Ariane:

Yes.

Margaret:

Okay, so the number one rule is to buy a volumizing mascara in a dark color. Then all we need to do is apply it by using your layering technique.

Ariane:

Yes. Layer it. This way you fill up the lashes. You’ll get to a point where you’ll know for yourself what feels and looks best on you. Everyone’s an individual so I won’t say, “Do it exactly like that.” Doing the outer corners, though, is a real help.

Margaret:

These were incredible insights from the guru of mascara application. Thank you, Arianne. That’s super helpful.

Do you have a favorite volume mascara? What is the last mascara product that you purchased? What did you think of the makeup application techniques for older women that Ariane demonstrated in this video? Please join the conversation!

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