Small Business

Are you thinking of starting a small business in your 60s? It's not as unusual an idea as you might think. In fact, older entrepreneurs are becoming increasingly common. We'll take you step-by-step through the process of building your profitable business.

3 weeks ago

Could a Side Hustle Gig Provide More Financial Peace of Mind in Your 60s?

Traditional jobs are no longer the sole source of income for many. According to a recent Bankrate study, more than 44 million Americans are engaged in some type of ‘side hustle’ income endeavor…

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4 weeks ago

The Importance of Blogging Properly for SEO and Ranking

When you learn to blog the right way, you can serve your audience and help your content rise through the rankings to the first page of Google, regardless of the nature of your business. As search engines get smarter…

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2 months ago

How to Create Your Brand Voice

When branding your small business, you will not only have to decide on brand colors, logos, and images, but you will have to create a brand voice in which you will speak to your audience…

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3 months ago

Leaving a Long-Time Career? Write a “Dear Job” Letter!

Shortly after Karen and I decided to launch a business together, she put some temporary brakes on it. Whereas for me this next stage was just a pivot in direction for my freelance writing career…

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3 months ago

Working in Retirement: The 3 Rs That Will Help You Find Your Passion

Many of us do not even consider stopping work as an option in retirement. We may plan to work in a different way, different hours, or even utilizing totally different skills. I find exciting the notion that many of us decide to use this opportunity…

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4 months ago

Keeping Up with Your Business Competitors in the Covid Era

Perhaps one day in the near future, Covid will peter out through vaccinations and less virulent strains. However, the way we do business has been forever altered. We have realized that remote work and e-Commerce stores are not only less…

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4 months ago

2 Tips to Consider if You Want to Increase Traffic to Your Post-Retirement Online Business

In a previous post, I wrote about how to find your website’s Alexa score to see if you’re getting good traffic. My advice was, don’t panic if your score isn’t so impressive. Rather, use it as a baseline to measure progress…

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4 months ago

Having a Passion is Great but Skills Make You Money

Do you have a passion in life? Something that keeps you ticking? Maybe you have more than one. According to Dr. Alison Block, “a passion is something you want to dig into more deeply…

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4 months ago

Is It Possible to Brand My Small Business?

These days, branding is a word that is bandied about freely. Everyone, from celebrities to wanna-be influencers, is trying to brand themselves or their business. You may be thinking, that’s okay for famous people or big businesses but what about…

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6 months ago

Embracing a Career Change as a Second-Act Entrepreneur

These days it is not uncommon to make a career change mid-life. Many people in their 50s – and even into their 60s – are asking themselves, “What do I want to be when I grow up?” The numbers of those 60+ having to continue…

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