About Hilary Henderson

These days, marketing a service is about establishing your presence and building trust on the Internet. In the past, you would demonstrate your product to an audience and they decided whether they wanted to purchase or not. Now there is little face-to-face contact as we cross global borders. Read More

Some time ago I wrote about the slippery slide to being overwhelmed when dealing with the world wide web. This time I would like to talk about the benefits as I see them, of using the web to promote your business. Read More

Few would dispute that the world wide web has revolutionized our lives. But, as with many good things, there is also a downside that requires a management strategy. Read More

If you choose to continue working after the official age of retirement, you stand a good chance of working in a team with Millennials and Generation X’s…
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The word “retirement” is taking on a completely different meaning in the 21st Century from what it meant in our parents’ day. Back then, retirement referred to the day you stopped work…
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Increasingly, we see the 50+ generation turning their hand to running their own business. For some, it is because ageism has blocked their access to mainstream employment, but for the vast majority…
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When we were growing up, we used the term “gig” in the context of musicians – so and so is doing a gig tonight at such and such a club. In fact, the term was first coined by jazz musicians…
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The concept of an “encore career” is spearheaded by the US non-profit called Encore.org. If you come to this article wondering what on earth I am talking about…
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Research shows that the number of people planning to leave a traditional “job” and instead go with self-employment is set to rise exponentially by 2020. In many economies, the lack of jobs in the formal sector is driving…
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The obvious strength that older entrepreneurs bring to the business table is the stash of skills and knowledge acquired and built up over a 40-year career. But what are the secret weapons…
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