At this point in our lives, our shopping habits fit us like a well-tailored dress. We know the colors, fabrics and styles that make us feel like a million dollars. We know the brands we trust to make us look great. And, we have a sixth sense for when our wardrobe needs a little refresh.  

So, with spring still several months away – and the snow still falling outside my window as I write this – I thought that it would be a good time to offer a few tips for updating your winter wardrobe.

As an example, I’ll use one of my favorite clothing companies, Coldwater Creek, who was kind enough to sponsor this article, but you could apply the same tips to any of your favorite brands.

I first started shopping at Coldwater Creek when I lived in Seattle and, now that I live abroad, I rely on their amazing website to bring a little joy to my wardrobe.

Right now, Coldwater Creek is offering 25% off one full-priced item, so, I wanted to share a few of my favorite items.

Who knows, maybe one of my faves will spark some ideas for your own wardrobe!

Here are 5 tips for refreshing and updating your look this winter.

Shop Strategically – Make a List and Check it Twice

Can I tell you a little secret? I “buy” twice as much as I take home. No, I’m not talking about purchasing more than I need and returning the items that I don’t like. I’m talking about shopping in my mind… mentally trying on each outfit and shopping with a list rather than my emotions.

One item that has been on my list for months is the beautiful and versatile Fit & Flare Dress perfect for travelling adventures. It will take very little room in my suitcase and will be fun to accessorize with necklaces and scarves!

I will be ready to shine in all weather in this beautiful, relaxed coat. It’s long enough to keep me covered up in the winter, but, also totally usable throughout the rest of the year.

Trench Coats are going to be hot in 2020, so, I’m ready to shop for this stunning and stylish Uniquely You Trench Coat in gorgeous Burnt Sienna.

Choose Colors that Reflect How You Want to Feel

I love color. Whether it’s a blouse or a scarf, having color on me lifts my mood and makes the world look brighter.

Take this Sunrise Springs Striped Scarf, for example. The pink and grey in this scarf are so subtle and serene. It is a perfect antidote to the wash of black coats and sweaters that fill the streets in the winter months.

Coldwater Creek’s color choices always make me feel cozy and sophisticated, secure in myself, yet wonderfully free. From their must-have cosy sweaters, like this Mélange of Color Cardigan, to the super comfortable bootcut WonderSoft™ Knit denim (in 6 colors and Tall option), color is central to everything that they do.

Another beautiful option for women who, like me, love pink is this Floral Filigree Sweater Jacket which offers a dramatic mix of color and pattern.

For the traveller, an easy-to-wear dress, like this Summer Breeze Gauze Tank Dress that can be packed wrinkle-free into a suitcase, can certainly make a good purchase. Personally, I am eyeing the Pleats of Chiffon Dress.

Why not take a moment and smile as you find the choices that resonate with you? You deserve to look on the outside the way you feel on the inside.

Shop for Quality and Value

Like many women of my generation, I don’t look for the lowest prices; I look for the best value. I want clothes that will look as good several years from now as they do when I take them home.

Did you know that the average number of times a clothing item is worn these days before being discarded is 7? 7!

I have a Coldwater Creek sweater that has been worn 70 times over the past 8 years… and it still looks amazing!

Simply put, now may be the best time of the year to get not only a great price – but also a great value.

So, check out Coldwater Creek and don’t forget that you can get 25% off one full-priced until February 5, 2020.

Forget What Other People Think – Celebrate *Your* Authentic Style

“They” say that women our age shouldn’t wear jeans… or leggings… or anything in a color other than black or navy. Well, I say who the heck are “they” anyway?

This is the best time of our lives to be authentically, unapologetically ourselves. So, as winter draws to an end and we start to think about our goals for 2020, let’s choose clothes that are artful, creative and unique.

Love jeans with embroidery? Go for it!

Into scarves with tons of texture and personality? Be bold!

The only limitation that you should put on yourself is what makes you feel great!

But if, this year, like me, you feel especially artsy, you might want to check out Coldwater Creek’s Artful Details collection, a true representation of their passion for unique designs. Among my personal favorites are the Painted Hills Maxi Skirt and the Mosaic Stripe Stretch Knit Dress.

This Year, Let’s Look on the Outside the Way We Feel on the Inside

The beginning of the new year offers plenty of opportunities for fresh starts. This doesn’t mean that we need to make burdensome resolutions. Instead, we can simply choose to stop doing things that don’t align with our values and style.

This year, one of my personal goals is to look on the outside the way that I feel on the inside. This is going to involve more movement and better food. And, it is going to start with choosing clothes that make me feel amazing.

Now, if you’ll excuse me, I have some shopping to do… at Coldwater Creek. Will you join me?

Don’t forget to check out Coldwater Creek and save 25% off one full-priced item – now until February 5, 2020.

How would you describe your personal style? Have you shopped at Coldwater Creek before? What items did you love?

Editor’s note: This post was sponsored by Coldwater Creek and written with love by Margaret Manning.

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