Being crazy passionate about what I have been doing as a dating coach for four decades (gulp, I just counted them – the ’90s, ’00s, ’10s, and now the ’20s), you bet I notice differences! Trends seem to shift every few years, and thanks to AI, an aging population, and a well-educated dating scene, singles and those in their second acts are becoming bolder and more adventurous as their experiences with online dating grow.
Here’s what’s hot – and what’s totally not – in the dating world of 2025.
“This is what I want – but how do I get there?” This is the main question I hear. With over 1,400 dating platforms on the market, it’s a fair question.
How do I handle this on Zoom calls with my new clients? First, I listen for an hour. It gives me time to formulate my thoughts and an individual strategy for them. Next, I send them my Personal Business Plan to fill out (yes, the most popular worksheet in my new book released last week: 2nd Acts: Winning Strategies for Dating).
Strategy and dating? Oh yes, they go together like garlic bread and pasta. No, it’s not unromantic – it’s smart! And I am all about getting you to my 65% column of clients who end up meeting their partner. Don’t let starry eyes get in your way – love needs a game plan!
We all know about red flags, right? They mean RUN. Delete. Block. But what about green flags? The good signs we should be paying attention to?
Quick story: I had a client in her 60s, sharp, accomplished, gorgeous – and a pro at sniffing out red flags before she even met a guy. Google Lens? Check. Social media deep dive? Check. Background search? You bet. She was rejecting men before even saying hello!
So, when she called me fretting over a guy with an MBA, great photos, and a solid life – but only a year post-divorce – I told her, “Take a deep breath, put the detective badge away, and just meet him.”
Result? A six-hour first date, a Sunday football party where her girlfriends were ga-ga over him, and a Monday night pickleball match. Turns out, while his divorce was a year ago, his separation was four years back – he was more than ready. And for the first time, she sounded giddy. Even my husband, who’s heard all about her, said, “Wow, I didn’t think you’d find her someone!”
So, let’s not get so lost in the red flags that we miss the green ones. Sometimes, you just have to show up.
Dating profiles used to be full of broad hobbies – “I love skiing and hiking!” – but now? It’s all about the niche passions: glass blowing, salsa dancing, building miniatures, collecting rare vinyl.
Why? Because being unapologetically you is attractive. Will she be taking up glass blowing with him? Probably not. But it makes conversations more interesting and gives relationships more dimension. No one wants a clone – variety keeps things spicy!
Just like it sounds; saying exactly what you’re looking for on your dating profile. But with grace, of course! No vague “just seeing what’s out there” nonsense.
Confidence is hot. Own what you want. Be bold. Be clear. And guess what? You’ll attract the right kind of attention – no mind games required.
Oh, I love this one. Clients are realizing there are way more fish in the sea than they anticipated – and they absolutely do not need to settle. If it’s not a match, next!
It’s refreshing. It’s empowering. And honestly? It makes dating more fun.
Endless texting and phone calls with someone you’ll probably never meet. Ain’t nobody got time for that.
That annoying “kind of interested but keeping you on standby” move? Yeah, we’re all too smart for that now.

Bonding over shared dislikes and complaints. Misery might love company, but love thrives on joy.
When I read through all of this, it comes back to strategy, openness, mindset, and knowing what you want. Cheers to 2025 dating – let’s make it bold, smart, and fun!
In my book I offer 14 worksheets and QR Codes that take you to coaching videos to get you on the right path to dating – and having fun with the entire process – yes, I said FUN!
What is your mindset about dating, life and love? Would you like a relationship? Are you willing to give dating one more chance and commit for 3 months with a strategy?
Tags Senior Dating Sites
My mindset is honesty and open communication. I am in a new relationship and after a few months he told me he was thinking of moving back to Arizona but now he’s not. He said he found something he didn’t think he would find (me!) and he wants to see where it goes. Open and honest! No one really wants to be alone all the time. It’s so nice to have someone to share conversation, adventures as well as dinners and just being together. I believe in taking the risk – after all it is a risk but you never know until you put yourself out there.
Lauren—that’s great—you are right—it’s risk buy you have to put uyourself out there. Very happy for you—Andrea
I’m talking to this guy who said he’s writing a certain book in his bio and he also mentioned it three different times in a conversation about how they are looking into publishing it etc… I don’t really know him well and that’s all he seems to talk about, seems nice, but I think this is a dealbreaker. Don’t really think it’s appropriate mentioning it that many times, I’m not a family member or a friend that I care, after the first time he mentioned it.
Hi Stephanie, I’d chalk it up to he’s super excited about his book and trying to impress you! Does he look solid and interesting enough to go on a date with? If yes, go! And if he keeps going on and on about his book, politely interrup him with “Oh my gosh, I feel like I know so much about you—What would you like to know about me? Fire away”. Belive me it works—many of my clients have used this line and it totally works! Good luck—but do get off the phone with him and 1. Go on a date or 2. Delete him
Good luck, Andrea
This is a dilemma. I wouldn’t mind meeting someone to get to know, however, I’m one foot here in my hometown but desiring a move out west. I’m not ready to make the move, but it seems nutso to try to meet someone here.
I had a gentleman “like” me on a dating site and his profile was interesting, but he was 1000 miles away! I responded and asked why would he look so far from his area and he said he is looking at areas he would be interested in living, not where he doesn’t want to live (his hometown). Now I do this when I travel! I find the zip code of where I am going and plug that in for a search on my dating site. I usually end up having a nice conversation over a glass of wine in a public place with someone and am very upfront about what I am doing. No hook-ups, no intentions, just meeting like-minded men who are also on the dating site. No harm in looking around – as long as you are clear in your intentions.
Hi Shelly—Try not to overthink this—you are where you are right now! Meet men where you are at—who knows what may happen? Once you move out West, here’s your next opportunity. I have a client in Orlando who is adamant she will be moving back to Dallas in the summer–but she just met a great guy and it’s gettign serious now. Plus, he’s retired and very open to moving to Dallas too. Keep all your options open! Warmly, Andrea