Loving Lindex! My 15 Minute Makeup for Mature Women Tutorial
During her travels, Margaret Manning of Sixty and Me enjoys looking for affordable, local beauty products she can bring back and share with the community. She was first introduced to Lindex in Sweden and found they had a good quality clothing line appropriate for any age.
On her recent trip to Norway, she was introduced to the new Lindex line of cosmetics by a young beauty consultant during a fun conversation about why older women would still be interested in makeup.
According to Margaret, the new Lindex cosmetics are quite affordable – comparable to American drugstore prices. You would expect to pay $7 to $12 depending on the product. A real bonus is that all Lindex cosmetics are cruelty free – so you can look great with an easy conscience.
Protect and Prime – You Are a Work of Art
Just like an artist needs a clean canvas to create a masterpiece, it’s important to start your makeup routine with a clean face. A quick application of sunscreen will help protect your skin from future wrinkles and a primer helps any foundation go on smoother and stay on longer.
For this demonstration, Margaret used Catrice Prime and Fine, a very smooth liquid that spreads easily and goes a long way.
Foundation – Smooth and Subtle
As all mature women know, there are more than just wrinkles to deal with as skin ages. Since skin tends to get thinner as we get older, discoloration, redness, sallow color, and prominent blood veins can all become issues.
While these signs of aging are often considered “imperfections,” they are badges of the life we have lived. We are all perfect just the way we are, and makeup is supposed to be fun.
Margaret used Lindex foundation with an oval brush to spread it evenly. Since she was slightly tanned, she chose a shade darker than she normally would. Margaret found the Lindex foundation smooth and easy to apply with medium coverage.
Blush – Bring Life to Your Face
Blush is probably the most neglected cosmetic element, but it really helps bring out a healthy glow on mature skin.
Margaret used NARS Orgasm, a peachy pink that goes well with her fair completion. The secret to blush – start at the apple of your cheek then bring it back without going too low.
Eyebrows – Express Yourself
Mature women often feel frustrated with their brows, as they can be a real challenge with grey or thinning hairs and lost shape.
Margaret used the Lindex eyebrow gel to add subtle definition and color to her brows. The gel goes on a lot like mascara; it has a similar type brush and requires medium pressure.
Eye Shadow – Make Your Eyes Pop
Good technique with eye shadow can make the difference between a face that looks made up and one that just looks naturally beautiful. For this video, Margaret used two Lindex eye shadows in “Soft Plum” and “Dusty Mauve” shades.
Apply the lighter shade to the eyelids and the darker shade just in the crease to create the illusion of light and shadow while minimizing the hooded lid many older women struggle with.
Eyeliner – Frame Your Best Feature
Eyeliner defines the eyes and makes your lashes look fuller. Margaret revealed that she prefers a wet liner such as the Boots Stay Perfect Eyeliner.
By drawing a very thin line just above her lashes, she is able to avoid getting it on too thick. Dabbing with the point of the brush rather than drawing a solid line gives you much more control.
Mascara – Fabulous Flutter
Thick beautiful lashes frame our beautiful eyes – after all, it’s said they are the windows to our soul. The right mascara plumps up the lashes without clumping them or flaking off.
When Margaret tried the Lindex mascara, she found it went on smooth and the small brush made it easy to apply, even on the tiny lower lashes.
Lips – Speak Without Saying a Word
Lip liner and lipstick go a long way to counteract the thinning of the lips most women experience as they age. While Margaret prefers a solid pencil to the roll up type, either one works well. Line your lips at the very outside of your natural lip line to make them look fuller.
Once your lips are lined, it’s time to add some color. Margaret used Lindex’s “Truly Pink” shade lipstick. The peachy pink shade was very vibrant and the lipstick went on smoothly.
Highlight – Brighten Your Look
While highlighters are often used right after foundation, they work well at this point also. Margaret used Maybelline’s Instant Age Rewind concealer and brightener.
A few dots under the eyes and just under the eyebrows with first the concealer and then the brightener minimize those dark circles and emphasize your sparkling eyes.
Love the Way You Look in Just 15 Minutes!
Fifteen minutes is all it takes to put your best face forward every day. It doesn’t have to cost a fortune either! Most of us have favorite products we use every day, but don’t let that make you afraid to experiment with a new brand or color. Remember, makeup should be fun!
What are your favorite makeup products? Do you have a great technique that you’d like to share? Do you think expensive makeup products work better? Tell us what’s on your mind! Let’s have a conversation!