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About Elise Marquam-Jahns

Elise Marquam-Jahns is a professional makeup artist who is passionate about helping women 50+ get their glow back. She is the founder of Boomer and Beyond Beauty and recently launched “Boomer and Beyond Beauty with Elise” – a makeup and beauty YouTube channel specifically designed for women over 50.
Latest Posts | By Elise Marquam-Jahns
Fresh News for an Aging Mind: Cellular Therapy – What Is That?
2 years ago

Fresh News for an Aging Mind: Cellular Therapy – What Is That?

Medicine has evolved a lot in the past decades. When we were in our 20s and 30s, treatment options were limited. Now we are in our sixth decade and beyond, and the possibilities seem endless. Read More

Is the Beauty Industry Finally Paying At Least Some Attention to Those of Us Over 50?
2 years ago

Is the Beauty Industry Finally Paying At Least Some Attention to Those of Us Over 50?

Do you ever feel like talking back to the TV when you see those ads for anti-aging creams featuring young models with not a wrinkle in sight? Read More

Who Knew? 4 Makeup Tips for Mature Women That I Wish I’d Known Sooner!
2 years ago

Who Knew? 4 Makeup Tips for Mature Women That I Wish I’d Known Sooner!

By any chance, do you, like me, have an image of your mom in red lipstick applying powder to her nose? This image is indelibly printed in my brain… along with another image that actually makes me squeamish: remember the fox stoles of the 1950s? I can’t even go there. Read More

6 Interesting Focus Group Findings and How They Relate to the Ageism in the Beauty Industry
2 years ago

6 Interesting Focus Group Findings and How They Relate to the Ageism in the Beauty Industry

My husband will never understand how I can sit in front of the computer for hours at a time watching YouTube makeup videos. But as a makeup artist who specializes in working with women over 55, I find the product reviews offered by YouTubers to be helpful. Read More

Tools and Makeup Tips for Looking Great in Glasses in Your 60s – Part 2
2 years ago

Tools and Makeup Tips for Looking Great in Glasses in Your 60s – Part 2

In today’s sequel article about “Tips, Tools and Makeup to Look Great in Glasses,” we’ll cover the best way to use concealer and a good way to apply foundation so it’s less likely to come off on your frames. Read More

Tools and Makeup Tips for Looking Great in Glasses in Your 60s – Part 1
2 years ago

Tools and Makeup Tips for Looking Great in Glasses in Your 60s – Part 1

Have you ever walked into a warehouse store and felt overwhelmed by the dizzying array of choices?

Well, the quest for eyeglass frames that look smashing can sometimes feel just as daunting. Not only is there every conceivable frame shape to consider, but there’s also the challenge of finding the right frame color. Read More

How to Find the Blush and Lipstick Colors That Will Make You Look Radiant in Your 60s
2 years ago

How to Find the Blush and Lipstick Colors That Will Make You Look Radiant in Your 60s

Once you have discovered the undertone of your skin, you are ready to go in search of the lipstick and blush color – or colors! – that will brighten your complexion, enhance your whole appearance and possibly become life-long favorites or “signature” looks. Read More