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The Power of Labels: What Should We Call the 65+ Years of Life?

By Ardith Bowman September 10, 2024 Senior Living

It is time to prepare for this year’s Ageism Awareness Day on October 9th. Words are one of the most powerful forces in shaping how our society thinks of aging and older adults. So, let’s explore the words that we use and that you use to label our stage of life.

Who Is “Old”?

It seems that the perception of who is “old” relates to the age of the person being asked. People in their 20s consider 65 to be “old.” Only 16% of adults over 60 consider 65 to be old! I know people in their 70s who do not consider themselves old, me included. Do you feel “old?”

I don’t intend to discount those of us who are facing health issues and may indeed feel a decline in vitality. The point is that issues that underpin a loss of vitality may happen in any decade, so the problem is the health issue and not just age. Age is not a problem; health issues are a problem.

We are still living with the view that we are in our final years at 65, since that was truly our lifespan a century ago. So, we are all lumped into one group, usually described in terms of being in our last act of life where decline is unavoidable. Do you believe that is true today? More and more professionals are working into their 80s. I know an 80-year-old who just received a 5-figure Google grant for his doctoral research in Physics. My friends who retire from their professions often find new ways to contribute.

What is your mindset? We live out what we believe. On one hand, my 80-year-old friend is earning a doctoral degree in innovative research. Then, another friend is looking at retirement centers that include all-inclusive care, so she can get settled in. The decades after 60 are a personal journey. Overall, we live long enough now that researchers are talking about the stages of the year’s society views as retirement.

Stages of “Retirement” Years

Susan Wilner Golden describes the possible stages of life from 60 on to 100+ in her book Stage (Not Age). As I describe the stages, reflect on your current stage or those you have moved through.

Renaissance

Between 55 and 85 we enter a time of finding a new purpose; maybe after full-time work. We try new activities and refocus on family or volunteer interests, giving them more of our attention. Some of us start new careers or go back to school. This stage is defined by reinvention after building a foundation in earlier decades. Personally, I transitioned from being a professor to joining the positive aging community and coaching women who desire to grow and live well into their 60s and beyond. What about you?

Legacy

We hit this stage between 75 and 100. It is defined by the physical slowdown that most of us navigate. In a way, it is a continuation of the Renaissance stage but adjusted for health concerns. This is the time when the mindset about aging truly has an impact. If we are resilient and accepting, some of our focus moves toward the legacy of our lives. This shift may open new possibilities for our attention.

Extra

This stage is for the increasing numbers of us who live beyond 100 years. Our experience of these years depends on how we have taken care of ourselves to nurture our health span and our mindset. These years usually are a time of needing support.

One woman in her 80s told me that she spends much more time now living in the present, and that is what matters. So, that is a clue to what may lie ahead. I am reading a lovely book that explores the lives of several women in their Legacy and Extra stages of life. You may enjoy The Wisdom Whisperers by Melinda Blau.

We Travel to Our Own Drum

Did you notice the overlap between the stages? At 75, one could be experiencing the Renaissance or the Legacy stage. I think there is even more overlap.

At this time of our lives, we know people “age” at different rates. There are so many factors at play, from genes, to attitude, to affluence, to location. So, we want the freedom to be who we are in the years after 60. Right now, our society consolidates us into one generic category of “senior.” We want a term, or terms, for our decades of life that allow us to be as vital and valuable to the world as we are.

What Labels Allow for the Stages of Longer Lives

Some of you may be thinking that there are more important issues than identifying words to describe someone over 60. Yes, there are. And the words used may carry with them culturally based stereotypes of us being dependent, of little value, and a burden to society.

Especially in western cultures, these stereotypes impact how we are treated, affecting depression and even the health of the over-60 population. In addition, organizations where we could continue to make meaningful contributions do not recognize our value, given the pervasive stereotypes about cognitive and technical abilities. So, words do matter.

A few years ago, the Stanford Distinguished Careers Institute conducted a project about labels used to describe older people in the United States. I assume at least some of this is true for other western cultures. Some of the words tested include elderhood, vintage, modern elders, new old, distinguished, etc. The “least offensive” term is older adult.

You Choose

I know some women who love the term ‘crone’ because it depicts women’s wisdom. Some women are comfortable with the term senior. I am not. Elder doesn’t work for me either. So, I fall into the ‘older adult’ camp. I also simply say ‘over 60’ or ‘in my 70s.’

What Is True for You?

We each have different experiences and live in different contexts. I’d love to learn about your perspective. What words to describe your age do you prefer? Perhaps you don’t mind any of the cultural labels. Can you sense the stages beyond 60 in your life? What stages have you navigated?

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Heather Cullen

I am annoyed by redundancy in media reporting about age, especially in reference to age: e.g. an “elderly” 71 year old or a “young” 10 year old or a 17 year old “teen”. Why not a person in their 70’s, a child, a teen? Forget the adjectives that define others perceptions e.g. elderly. When does that stage start according to the media? 50? 60? 70? 80?

Ardith Bowman

We are of one voice! Ageism applies in some way to all ages. My 22 year old grandson sees it. Thanks for highlighting this.
Ardith

Jeanna

Why label it anything at all?? We are experienced, wisened adults.

Ardith Bowman

Absolutely! So, since this is a political year, why can’t those of us over 65 just be called ‘people over 65’ , as in provide xx resources for those over 65. Or maybe it is for those over 75. Or maybe it is for the adults who are retired (at whatever age they choose to leave fulltime work). I love simply moving beyond the labels.
Ardith

Carole Anne Sarah

I have been so busy navigating, that I haven’t thought much about labels, nor have I experienced many who dare to use them in my presence. I once heard that “You know you are old when your foot cream is more important than your face cream.” I am not there yet. I have celebrated 82 birthdays so, I am often more celebrated than anyone else in the room. I remind them occasionally that they cannot “claim old” until I do and I have not yet. I sort of like the term “legacy years” since this in a time in which I am feeling an urge to do things while I still can, and record the bits of wisdom that I wish to make available to others. I r When I reach a hundred, I will consider using the term “Bonus years.”

Joyce

I don’t see the term *SENIOR* changing anytime soon. As for *elder*, the true meaning is for someone older than someone else, so that term is sticking. And once we get into our 70s and 80s we are elderly. Whether you consider it your second half or third act, age gratefully, playfully and joyfully. Enjoy your life to the fullest no matter the term.

Ardith Bowman

Agree about enjoying life! The issue is that words like “elderly” conjure up images of decline when applied to an older person. For the many of us living fully and intending to contribute into our 80’s and perhaps beyond, the term does not serve us.

I am curious to see how the imaginings of what it means to be older will change over the next couple of decades.
We sure are working to change the images in advertising! There is even an “immediate response group” that serves to target ageist ads and get them stopped. In fact, Linked In just pulled and apologized for an ageist posting about the phases of career. That is truly meaningful for those working at 80!
Thanks for your comments. I know the topic touches diverse reactions. To your point, we need to live life and show who we are by how we live!
Ardith

Pru

At 73, as I head out on one of my motorbikes, the term elderly is definitely NOT how I think of myself and would hate to be so described!!! :D Viva the stage of “enjoyment”; of being free from obligations duties and expectations and able to do as much as we physically can and to hell with the rest of ’em :)

Ardith

Hi Pru,
You are a great example of why the words and the images they conjure up in our culture are no longer relevant. Thank you for sharing a wonderful example. Rock on!

Cecelia Jernegan

I tell folks I am a grandma baby boomer and we either get bitter of better. I am like fine wine and better with age!

Ardith Bowman

Yay for us! I am choosing the ‘better” route myself ;-) Now to help our culture move into the 21st century by opening to what we may choose to contribute, rather than assume decline. That is why it is important to change the language.

The Author

Dr. Ardith Bowman is a woman-centered coach, advancing the positive aging movement. Her mission is to empower women aged 60 and beyond to live with fulfillment throughout life. She will walk beside you, providing unwavering support and guidance as you navigate your path into more fulfillment and vitality. Find her at Becoming You After 60.

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