13 Best Drugstore Makeup Products for Women Over 60 That Smooth Wrinkles and Look Natural
Have you noticed that the makeup you’ve been wearing for many years no longer looks the same on your skin? If you’re over 60, you probably need to make a few simple changes to your makeup routine, including products.
As skin changes with age, heavy makeup usually stops being our friend. But guess what, makeup doesn’t have to be expensive or designer-branded. There are some great, affordable drugstore makeup products for mature women. The best drugstore makeup products for women over 60 tend to be those that add moisture and soften the appearance of fine lines. At our age, our makeup products should leave our skin looking fresh instead of covered up.
Makeup artists and beauty editors keep pointing to lightweight skin-friendly formulas for mature skin. They especially look for products with hydrating or smoothing ingredients rather than flat matte textures.
Here are our top five drugstore makeup products for women over 60:
- Best Drugstore Foundation: L’Oréal Paris Age Perfect Radiant Serum Foundation with SPF 50 – Contains vitamin B3 and hydrating ingredients to smooth and soften the appearance of fine lines while providing sheer to light coverage that evens out skin tone.
- Best Drugstore Concealer: NYX Bare With Me Serum Concealer – This serum-style concealer is a standout for mature skin because it combines skin care with coverage. It is lightweight and hydrating, and blends easily without settling into fine lines.
- Best Drugstore Mascara: e.l.f. Lash XTNDR Mascara – This mascara uses tubing technology to wrap each lash for a longer, more defined look while keeping your lashes protected and flexible.
- Best Drugstore Eyeliner: L’Oréal Paris Age Perfect Satin Glide Eyeliner – This eyeliner is specifically designed for the delicate eye area. L’Oréal Paris Age Perfect Satin Glide Eyeliner has a creamy tug-free formula that glides on without pulling on your skin.
- Best Drugstore Lipstick: Revlon Super Lustrous Lipstick – This classic, best-selling lipstick is loved by women of all ages. It’s known for its smooth, comfortable formula that keeps your lips soft throughout the day.
Keep reading to discover more drugstore makeup products that smooth wrinkles and look natural for women over 60.
Read more: How to Keep Your Makeup from Settling into Fine Lines and Wrinkles.
What Should You Look for in Drugstore Makeup Over 60
The most flattering products are usually the ones that are light, blendable, and forgiving. Radiant or natural finishes tend to look softer on mature skin than very matte formulas. Creamier textures often sit better on mature skin than powders, which can sometimes make wrinkles stand out.
Look for words like these on the packaging:
- Hydrating
- Serum
- Smoothing
- Blurring
- Radiant
- Natural finish
When you are scanning labels, it helps to think of makeup as an extension of skin care. Many of the best formulas now include ingredients that hydrate and improve the look of fine lines while you wear them.
Look for ingredients like these:
- Hyaluronic Acid
- Niacinamide (vitamin B3)
- Vitamin C
- Peptides
- Ceramides
- Squaline or Glycerin
- SPF (in foundations)
Best Top-Rated Drugstore Makeup Products for Women Over 60
Here is a list of top-rated drugstore makeup brands that are perfect for mature skin. Most of these can be found in your local drugstore, supermarket, big chain stores, and on Amazon.
- L’Oréal Paris
- Covergirl
- Revlon
- Maybelline
- E.l.f.
- Rimmel
- NYX Professional Makeup
If your goal is makeup that smooths wrinkles and still looks like you, these are the kinds of products worth looking for at the drugstore. Look for hydrating serum foundations, creamy concealers, non-drying powders, and flattering blush or lip color that brings life back to your face without settling into wrinkles.
Best Drugstore Foundations
The best drugstore foundations for mature skin offer lightweight coverage and a natural finish that lets your skin look like skin. Try to avoid thick, full coverage foundations that sit on top of your skin rather than blending in.
These picks are known for smoothing, brightening, and feeling comfortable throughout the day.
L’Oréal Paris Age Perfect Radiant Serum Foundation with SPF 50
L’Oréal Paris has created a dedicated product line especially made for mature skin. The L’Oréal Paris Age Perfect Radiant Serum Foundation is part of this line and combines skin care and makeup in one step.
It contains vitamin B3 and hydrating ingredients to smooth and soften the appearance of fine lines while providing sheer to light coverage that evens out skin tone. It also contains SPF 50 for daily protection.
COVERGIRL + Olay Simply Ageless 3-in-1 Liquid Foundation
This foundation from CoverGirl is designed to do a little more than just cover. It blends Olay’s reputable skincare into its foundation in one step. COVERGIRL + Olay Simply Ageless 3-in-1 Liquid Foundation contains hyaluronic complex and vitamin C to hydrate and plump your skin.
The coverage is buildable, and the finish is soft and radiant. This is a great foundation that gives smooth skin without a heavy or cakey feel.
Best Drugstore Concealers
A good concealer should brighten your face and your under-eye area. The wrong concealer can settle into wrinkles and draw unflattering attention to them. That’s not what any of us wants!
The best drugstore concealers for mature skin are lightweight and hydrating. They help to smooth and illuminate without looking heavy or dry.
NYX Bare With Me Serum Concealer
This serum-style concealer is a standout for mature skin because it combines skin care with coverage. NYX Bare With Me Serum Concealer is lightweight and hydrating, and blends easily without settling into fine lines.
The finish for this concealer is natural and slightly radiant. It has buildable coverage that evens out dark circles and redness while still looking like real skin.
Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer
This cult-favorite concealer instantly brightens the under-eye area while keeping your skin looking smooth and refreshed. Instant Age Rewind Eraser Dark Circle Treatment Concealer from Maybelline has a lightweight, creamy texture that blends easily and helps reduce the appearance of dark circles and fine lines without creasing.
The formula includes ingredients like goji berry and haloxyl, which are designed to support the skin over time. The sponge tip applicator makes it easy-peasy to apply.
Best Drugstore Mascaras
A good mascara can instantly lift and open up your eyes. With mature lashes, the goal is definition without heaviness. The best drugstore mascaras for mature women are designed to separate and add soft volume without clumping or flaking.
If you’re like me, your lashes have probably thinned. I wear mascara every day and have found over time that my lashes look better when I use mascaras that add volume instead of length.
e.l.f. Lash XTNDR Mascara
This mascara is a great option if you want some length and definition without heaviness. e.l.f. Lash XTNDR Mascara uses tubing technology to wrap each lash for a more defined look while keeping your lashes protected and flexible.
It’s enriched with jojoba oil that helps condition lashes. This mascara is designed to resist smudging, flaking, and clumping.
Read more: Best Mascara for Mature Eyes Over 50: How to Define, Lift, and Enhance Without Looking Harsh.
COVERGIRL Clump Crusher Mascara
This mascara focuses on clean, separated lashes rather than heavy volume. The COVERGIRL Clump Crusher Mascara uses a curved fine brush designed to coat each lash evenly and “crush” clumps as you apply. You can build layers without getting that thick spidery look.
The result is soft lashes with a natural finish. This is especially flattering if your lashes have become thinner over time.
Best Drugstore Blush
A good blush can instantly bring life back to your face, especially as you probably know that natural color tends to fade over time. The best drugstore blushes for mature skin are soft and slightly hydrating.
I’m a huge blush fan and switched to cream blushes several years ago. I will never go back to powder blushes. Cream and liquid blushes melt into your skin and are less likely to settle into fine lines. Also, I sometimes like to use my cream blush on my cheeks AND lips.
e.l.f. Putty Blush
This blush has a unique cream-to-powder texture that blends really well into the skin. The e.l.f. Putty Blush gives a soft, natural-looking flush without looking heavy. It’s lightweight and easy to build for as much or as little color as you want.
This cream blush is infused with ingredients like argan oil and vitamin E to help keep your skin smooth and hydrated.
L’Oreal Paris True Match Lumi Le Liquid Blush
This liquid blush is designed to give you a fresh “lit-from-within” glow without looking heavy or too shimmery. The formula spreads easily and melts into your skin for a super natural finish.
L’Oreal Paris True Match Lumi Le Liquid Blush contains ingredients like dimethicone and butylene glycol, which help create a silky feel and keep your skin looking hydrated.
Best Drugstore Eyeshadow, Eyeliner, and Eyebrow Product
The right eye makeup can definitely make a big difference. especially as our eye area becomes more delicate as we age. Soft textures, easy blending, and natural definition tend to be the most flattering choices for women over 60.
CoverGirl Clean Eye Color Eyeshadow Sticks
CoverGirl Clean Eye Color Eyeshadow Sticks are designed for quick, fuss-free application. They have a creamy soft texture that glides on without tugging on your eyelid. You can easily blend with your fingertip and build as much color as you want. They come in a range of flattering neutral and shimmer shades.
L’Oréal Paris Age Perfect Satin Glide Eyeliner
This eyeliner is specifically designed for mature, more delicate eye areas. L’Oréal Paris Age Perfect Satin Glide Eyeliner has a creamy tug-free formula that glides on without pulling on your skin. It’s made with mineral pigments and offers a waterproof and smudge-resistant finish. It stays put in place all day without feeling dry or uncomfortable.
Maybelline Build-a-Brow
Maybelline Build-a-Brow is created to mimic the look of real brow hairs. One end features a fine-tip pen that lets you draw precise, hair-like strokes to fill in sparse areas, while the other end has a clear gel to shape and set your brows. Beauty editors highlight it for its lightweight, buildable formula and natural finish.
Best Drugstore Lipsticks
Our lips lose natural moisture over time. Look for lipstick formulas that are creamy and hydrating. Slightly luminous blends tend to look smoother and more flattering than dry or matte lipstick.
Satin, balm-like, or soft matte finishes will give you color while keeping lips looking fuller and more comfortable.
Maybelline Lifter Lip Liner
Maybelline Lifter Lip Liner is made especially to shape and define your lips while keeping them comfortable and hydrated. It has a creamy texture and is especially flattering for dry or uneven lips.
The formula includes Hyaluronic acid and jojoba oil, which help add moisture and give your lips a smooth, fuller appearance.
Using a lip liner can help prevent your lipstick from feathering. You can choose to either simply line your lips or fill them in with the lip liner and apply your lipstick on top.
Revlon Super Lustrous Lipstick
Revlon Super Lustrous Lipstick is a best-selling lipstick loved by women of all ages. This classic lipstick is known for its smooth, comfortable formula that keeps your lips soft throughout the day.
It’s made with ingredients like vitamin E and avocado oil to help lock in moisture. When lips are well hydrated, they tend to look healthier and fuller.
Read more: 14 Exclusive Makeup Tips for Older Women from a Professional Makeup Artist.
Let’s Have a Conversation:
Do you have your favorite drugstore makeup brand? What are your go-to drugstore makeup products? Why do you like them? Tell us about it in the comments below.
