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Managing Money

Managing your money in retirement is just as important as making it. Money gives us the ability to live a good life and maintain a healthy lifestyle. Let's explore the world of encore careers, jobs for seniors and small business success.

7 years ago

Why Strong Negotiating Skills Are Essential in Retirement

As we start to reach retirement age, many of us are facing a harsh reality. We simply didn’t save enough for retirement.

Some of us planned to continue working into our 70s, only to be pushed out by the very companies we dedicated ourselves to for decades. Others miscalculated how much money we needed to retire comfortably. Still others lost a significant percentage of our savings in the Great Recession. Read More

7 years ago

What’s the Truth About Reverse Mortgages? We Want to Hear from You!

A quick Google search shows just how polarized our opinions about reverse mortgages are. If you start to type in “Reverse Mortgages,” you will be greeted with the following auto-completion options: Read More

7 years ago

How I Turned a $150 Legal Advice Lemon Into $10,000 of Lemonade

At a local meeting on health care financing, a lawyer neighbor of mine, “Sam,” offered a free half-hour consultation on estate planning at the large law firm on whose staff he serves.

Being hopelessly naïve, and forgetting the rule “there is no such thing as a free lunch,” I signed up, also thinking I’d be doing him a favor as he’d get a little credit from his colleagues for having gotten an enrollee. Read More

7 years ago

Discover the Power of Weak Ties to Rejuvenate Your Career After 50

You are probably wondering, “What the heck are weak ties and how can they help me rejuvenate my career?” Most of us who are in the second half of life have had a hiccup or two within our careers sometime during the last 15 years. That includes me. Read More

8 years ago

Tom Selleck Says Reverse Mortgages Aren’t Giving Away the Farm – Do You Agree?

Are reverse mortgages simply a way for greedy lenders to take the homes of unsuspecting seniors? Or are they a legitimate tool that can help people our age to stay in their homes, while having a better quality of life in retirement? These are the questions that ran through my head as I watched the new American Advisors Group (AAG) commercial, featuring Tom Selleck. Read More

8 years ago

6 Ideas for Creating Cash Flow and Escaping Ageism in the Workplace

It’s interesting to note how governments are universally at pains to promote the employment of the over 50’s. They aim to keep them working as long as possible.

Is this to prevent governments having to pay pensions? Or are they beginning to understand that people over 50, are no longer old? Personally, I think it’s the former. Read More

8 years ago

7 Boomer Marketing Tips, According to Baby Boomers

It’s no secret that baby boomers are one of the most powerful consumer groups in the world. As a result, marketers are constantly looking for ways to sell to us. Right about now, I can probably hear you saying, “Who cares?” As Seth Godin’s book says, “All Marketers Are Liars.” Why should we care if they know how to market to us? Read More

8 years ago

Marketing to Baby Boomers: How Do You Want Companies to Talk to You?

Why on Earth would you want to tell advertising agencies how to talk to you? Isn’t marketing to baby boomers something that only companies who want to sell something should care about? Absolutely not! Read More

8 years ago

What Upsets You Most About Marketing for Seniors?

Ok, let’s get the obvious out of the way. Marketing for seniors is tough. For starters, the term “seniors” covers a huge age range. You could argue that 20 years ago most people over 60 had similar lives. No more! Read More

8 years ago

Are Baby Boomers Suffering from Financial Shame?

Do you suffer from financial shame?

I ask this question because financial shame is far more common than most of us would like to admit. Everyone talks about how financially successful baby boomers are, but, this is just part of the story. Like every generation, we are struggling after the Great Recession. Read More